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Albuquerque often surprises first-time visitors. This campaign helps it happen before they even get here.
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This banner allows viewers to interact with the Albuquerque International Balloon Fiesta, the world's largest balloon festival.
Digital Design: Toolbox 9, Atlanta
Framed by hand-crafted, punched tinwork, this ad uses the city’s most visible brand asset, the Sandia Mountains, to address common misperceptions and romance prospective visitors.
This ad pays homage to centuries-old Native American traditions while communicating a modern message.
Hand-tooled leather surrounds an image of Albuquerque’s three greatest attractions: big sky, big mountains and the world’s biggest ballooning event.
A local artisan’s hand-carved wood frame surrounds a Native American ceremonial dancer.
Located prominently in the baggage claim area of Albuquerque International Airport, this display gives visitors plenty of reasons to stay a while.